YUPNYC

Tuesday, January 9, 2018

Fashion: Kanye West And Solange Star in Helmut Lang's Latest Campaign

#WhenTheStarsAlign

Helmut Lang teamed up with Exactitudes to celebrate the brand and its multi-generational cult collectors with a simple but impactful campaign. Shot by the dynamic duo, Ari Versus and Ellie Uyttenbroek, Exactitudes documented Helmut Lang's top fans and their unique style—dressed in the brand's archival and new pieces.

Kanye West has been very vocal for his admiration for the brand and even openly admitted that Helmut Lang inspired him for his Yeezy collection (see the similarities now?). Solange has been a collector since she was in high school and has praised the brand's evolution under HBA founder, Shayne Oliver. 

Are you a fan?

Thursday, January 4, 2018

Vibes: Bruno Mars and Cardi B 'Finesse' the 90's

#CallItAThrowBackThursday 

At this point. These two can do no wrong!

The swaggiest and most suave entertainer of our generation (yeah, I said it), Bruno Mars, partnered with miss Cardi B to pay homage to the hit 90's sketch comedy, In Living Color. These two brought their signature personalities to give fans a colorful, funky, and nostalgic remix of Bruno's  Finesse.

Tuesday, January 2, 2018

NEWS: NEW YEAR, NEW JUSTIN

#ManOfTheWoods
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Justin Timberlake is kicking off 2018 with the announcement of his soon-to-be released album, Man of the Woods. Just in time for his Super Bowl comeback performance (RIP wardrobe malfunction), Man of the Woods will give fans a new and different perspective of Justin. While he's no stranger in reinventing himself, his promo video visually showcases an entirely new man. So long are the days of JT in his baby blue 'fits, frosted curly tips, cornrows, and sleek suits and ties. Justin is coming back with a more humble look that merges “man meets nature” and country boy swag. “This album is really inspired by my son, my wife, my family, but more so than any album I’ve ever written, where I’m from,” Timberlake says. “And it’s personal.”

Set to launch in February 2nd, JT is treating his fans with a new song from the album this Friday, January 5th.

Thursday, November 9, 2017

Lookbook Love: Rihanna Debuts Her Stance "Thottie or Nice" Sock Collection

#ThottieForSantaRihanna

Clearly, there's no stopping Rihanna when it comes to world domination. Does this girl even sleep?!

From debuting her rapping career on N.E.R.D's comeback song, Lemon, to launching her Fenty beauty line, Rihanna somehow found time to bring holiday joy in the most thotties way ever.

Tuesday, November 7, 2017

News: RIP Teen Vogue

#AnotherOneBitesTheDust

It's time to say goodbye to our favorite fashionable adolescent magazine, Teen Vogue.

Known for their political coverage, placing women of color in the spotlight, and candidly talking about sex, Teen Vogue has been the voice for Gen-Z and Millenials for the past 10 years.

Thursday, November 2, 2017

Vibes: N.E.R.D & Rihanna - Lemon

#No_OneEverReallyDies

N.E.R.D is making one hell of a comeback with their newest song Lemon, featuring the badass babe herself, Miss Rihanna.

This is the group's first release since their fourth studio album in 2010, and 7 years later, the group still holds true to its classic Neptune production.

If you're in Cali, check out ComplexCon where N.E.R.D is set to perform on November 4th.

Monday, October 30, 2017

Event: Louis Vuitton’s ‘Volez, Voguez, Voyagez’ Exhibition Travels To New York City

#FashionEducationAtItsFinest

Experience the unexpected journey of Louis Vuitton at the "Volez, Voguez, Voyagez" exhibit. Located at the American Stock Exchange Building in New York City, viewers can enter for free to learn more about the legendary brand though portraits, objects, and documents from its founding fathers, while viewing an array of designs ranging from Vuitton's first luggage to high profile collaborations like Supreme.

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