It's hard to stop loving Hello Kitty when Sanrio continues to create the cutest stuff! I remember when I was a kid, I use to save up all of my birthday and christmas money to spend it on Hello Kitty knick-knacks like dolls, stationary, pens, blankets, stickers and figurines. Basically, I spent my money on everything that was useless and a waste of money but I just couldn't resist that cute bobble sized head with a big giant bow!
To celebrate the 40th anniversary of its iconic illustracted character, Sanrio partnered with Rizzoli to document four decades of Hello Kitty collaborations. The hardcover coffee-tale book showcases joint ventures with a slew of fashion and streetwear labels (i.e Liberty, Barbour, A Bathing Ape, Stussy, Vans and more), as well as various pop culture artifacts ranging from Elmo to Lady Gaga.
Hello Kitty Collaborations is available now in a limited edition version exclusive to colette, limited to just 150 copies and featuring special artwork in the Parisian boutique's signature blue. So act fast and if you're feeling generous, don't forget to snatch me one too :).